Reserved ad space · responsive display
Cost and selling price
Profitability
Gross margin
—
Profit as a percentage of the selling price.
Gross profit—
Markup—
Cost as % of selling price—
Margin vs markup
Margin measures profit against the selling price, while markup measures profit against cost. They describe the same transaction from different bases, so the percentages are not interchangeable.
Reserved ad space · after calculator
More useful tools
General information only. Results are estimates and may vary by convention, provider, location or implementation.